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Clients and Engagements
News International Digital Strategy and Planning
ITV Digital Strategy
AT&T Mobile (US) Driving mobile commerce volumes
Carling Live Building a 500k strong music community
Samsung (Asia) Global Digital Marketing Framework
Conran Digital Marketing and Communications
Stockshifters Driving acquisition and conversion levels
Telstra (Australia) Customer Management Design Workshops
Elisa (Europe) Customer Service Optimisation (Call Centres, Online, Shops)
Virgin Media Call Centre effectiveness

Our consulting comes in all shapes and sizes

CIP works with many different businesses addressing many varied challenges. Usually these require a combination of skills and experience. And in many cases it is bringing this in from outside your business that makes a difference. Just an external perspective on what you already do.

From customer insight and research to analytics; from site evaluations to driving conversion rates; from planning the future to the integration of customer experience across channels; below are just a few of our favourite engagements.



The Sun newspaper logo
- News International

Digital Commercial Strategy

Big brands can provide enormous audiences to services that would otherwise struggle to be seen, and in return they can make substantial revenues by making their brand available.

We analysed a range of markets for The Sun newspaper, tasked with presenting a clear Digital Commercial Strategy that would deliver maximum revenues for The Sun.


Samsung logo
- Samsung Electronics

Global Digital Marketing Framework

Samsung operate in over 100 global markets, with marketing teams scattered throughout the world. Their vision was a single, global, world class Digital Marketing framework for all their staff.

We delivered an internal set of training, resources and toolkits which were launched at Samsung headquarters in Seoul and rolled out to the international community.




Conran logo
- Conran Group

Online Sales and Marketing

Conran Group (Shop and Restaurants) simply wanted more traffic and more sales. We redesigned the sites to remove problems with search. And having boosted traffic, we optimised the site for conversion.

Ever higher sales and increased return visits delivered what Conran wanted.





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